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Add a Mailchimp sign-up form to Facebook

A common questions I get asked during Mailchimp classes is how to add a Mailchimp signup form to Facebook. Many organisations are active on Facebook and it makes sense to get as many of their Facebook...

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Mailchimp open rates improve 18% through this simple change

I was contacted and asked by a Mailchimp customer as to why her campaign had very low open and click rates. Looking at the report for the campaign (a day after the campaign was sent) there were 98.9%...

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Mailchimp will get your contacts data for you. Automatically.

We know that segmentation and personalisation in email marketing leads to better conversions (i.e. higher open and click rates). A problem that most organisations have is that they don’t have the...

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Ideas for Christmas marketing

The Christmas holiday season is almost upon us. Many organisations have started their Christmas marketing. In case you haven’t then here are three ways that you can use Mailchimp to easily get your...

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